HIGHLIGHTS
SUMMARY
Current demand for practicing intercultural dialogue in the educational space is of strategic importance for the future professional in today`s convivial world. Purpose: This Article describes psychological and pedagogical techniques for acquiring linguistic and cultural information to use it as an object of research and to form ideas or conceptions (to ideate) about this object in a cross-cultural context. The article provides examples of consideration of ideative objects "scream/cry" as authorial concepts in the visual language of E. Munch, V. Kandinsky and the story by I. Bunin and "punishment" in F . . .
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