HIGHLIGHTS
- What: The paper analyses several common techniques of constructing and with the help of specific case studies the study analyses the application of these strategies in advertisements and their impact on consumers` decision-making. The aim of a fitness bracelet is to monitor physiological states such as heart rate and blood pressure, and by showing physiological indices that can be achieved quickly in a short period of time, it makes the thing that has accomplished fitness goals.
- Who: Pseudo-relevance and collaborators from the RDFZ Xishan School, Beijing, China have published the article: Techniques of . . .
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