HIGHLIGHTS
- What: The primary focus of the Article is to explore the evolving concept of consumer choice which is critical for understanding market dynamics and regulatory interventions in digital economies dominated by platform giants through the help of scientometric tools and techniques. Through this comprehensive scientometric review and analysis, the paper aims to highlight the dual utility of consumer autonomy as both a cornerstone of a free digital society and a mechanism for enhancing market efficiency. By examining the intersection of consumer choice and antitrust jurisprudence through a scientometric lens, the paper seeks to contribute to the ongoing . . .

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