HIGHLIGHTS
- What: The aims of this paper are: to review the digital fluency skills among the companies` workforce in terms of implementation and challenges; and_(2) to explore the role of digital fluency skills as a competitive advantage tool in realizing Sustainable Development Goals using the Resource-based View Theory. According to Vial , organizational resistance to change, a lack of leadership skills, and the challenge of integrating digital transformation with current business processes and principles are the main reasons why companies face resistance. The model visually exemplifies this cascading outcome, demonstrating how investments in digital fluency skills are . . .

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