HIGHLIGHTS
- What: Based on the graphic advertisements the Article reveals the dynamic selection and construction of discursive identities and their dynamic adaptation in the foundation advertisements of international brands and national brands.
- Who: Anqi Ye and collaborators from the Anhui University, China have published the research work: Original Paper, in the Journal: (JOURNAL)
- Future: The Belgian linguist Verschueren put forward the theory of linguistic adaptation in his book New Perspectives of Linguistics who believes that language use is actually a process of people making choices about language continuously.
SUMMARY
The . . .
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