HIGHLIGHTS
- What: The aim of this Article is to discover why businesses can be expand by word of mouth.
- Who: Swoosh et al. from the Hangzhou New Channel, Hangzhou, China have published the article: NIKE: Word of Mouth Marketing for Brands, in the : Proceedings of the 2nd International Conference on Financial Technology and Business Analysis
- How: The study is based on Nike`s current overview including its current status and strategies.
SUMMARY
With reference to the Fiscal 2022 financial report of Nike, revenues for Nike, Inc. increased 5 percent to . . .

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