Intercultural communication via translation of tourist-related promotional material

HIGHLIGHTS

• What: The aim of this study is to identify strategies for translating CSRs from Lithuanian into English in tourist-related promotional texts. The finding of this study that the dominant translation strategy in the category of social culture was globalisation is contrary to the conclusions made in Xia`s study on CSRs in promotional films where the prevailing strategy in the category of social culture was omission. The translation of the word daudytė as pipes is grammatically imprecise; however, this dis- crepancy is not addressed in the article as the focus of the study is on the . . .
  

   

  

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