Strategic development of china`s cross-border e-commerce industry: a swot-pest analysis

HIGHLIGHTS

  • What: The analysis reveals that CBEC China benefits politically from an evolving policy and regulatory framework economically from robust market demand socially from an increasingly mature cross-border logistics infrastructure and technologically from advancements in supply chain technologies. Projections indicate that by 2025,the revenue generated from CBEC China transactions will soar to 12 trillion yuan,accounting for 37.6% of the total import and export volume.The goal of this paper is to perform a thorough examination of CBEC China industry, assessing its strengths, weaknesses, opportunities, and threats in political,economic,social,and technological aspects. PEST . . .

     

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