Economics and marketing of hub and spoke based model: a descriptive view of mint business in northern india

HIGHLIGHTS

  • What: In the present study, it was found that the existing supply chain is very weak having fragmented front and back ends.
  • Who: D- and colleagues from the Descriptive View of Mint Business in Northern India have published the article: D-6061 [1-8], in the Journal: (JOURNAL)
  • How: The following model which is presented in Fig 2 is proposed by considering the present marketing scenario of Mint oil and its derivatives.

SUMMARY

    From pharmaceutical to cosmetic industry, mint products like menthol flakes, menthol crystals, mint oils are used . . .

     

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