HIGHLIGHTS
- who: Apiradee Wongkitrungrueng and Panitharn Juntongjin from the from Active Buddhist Consumers in Thailand Business Administration Division, Mahidol University International College, Nakhonpathom, Thailand have published the research: The Path of `No' Resistance to Temptation: Lessons Learned from Active Buddhist Consumers in Thailand, in the Journal: Religions 2022, 13, 742. of /2022/
- what: The aim of this study is to gain an understanding of the ways in which active Buddhist consumers living in the city have disengaged from the consumerist culture and altered their lifestyle and consumption behaviors. Drawing on behavioral change models such as the . . .
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