HIGHLIGHTS
- who: Audrey Pelt from the Cognitive dissonance theory (Festinger, ) is one of the key theories of social psychologyIt can be presented in a few key points. Firstly, the presence in the cognitive universe of two inconsistent cognitions (Lawrence and Festinger, ) arouses a state of aversive tension, a state of psychological discomfort. Then, the greater the inconsistency, the greater is the dissonance. Finally, as this state is motivational in nature, as such it calls to be reduced. Festinger (1957) devised a tool for the theory of dissonance, allowing the extent of the dissonance to be quantified: the dissonance . . .
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