HIGHLIGHTS
- who: Bo Xing from the Southwestern University of Finance and Economics, China have published the research: The effect of fine service on customer loyalty in rural homestays: The mediating role of customer emotion, in the Journal: (JOURNAL)
- what: To the above five factors, the study introduced culture as the sixth factor into the fine service model to reflect the characteristics of rural homestays better, given that farming and agricultural culture are important sources for customized living experiences in rural homestays. This study proposes the following hypothesis. reasonable suggestions for me. For the measurement of universal . . .
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