A story-telling cloth approach to motivating cervical cancer screening in mali

HIGHLIGHTS

  • who: Tiffani Crippin and collaborators from the Universidade NOVA Lisboa, Portugal The University of Iowa, United States have published the research: A story-telling cloth approach to motivating cervical cancer screening in Mali, in the Journal: (JOURNAL) of March/23,/2015
  • what: The aim of the story-telling cloth campaign was to raise awareness and increase knowledge about CC and the means to prevent the disease. TV and radio ads, two components of the campaign broadcast only at the beginning of the study were the reason for 87 women (13% of the total participants) to . . .

     

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