Themes regarding the intervention characteristics emerged including, relative advantage (i.e., advantage of using pal cards versus an alternate intervention), adaptability (i.e., how well the pal cards can be altered to meet community needs), and complexity (i.e., perceived difficulty of pal card usage). participants voiced the simplicity and benefit of pal card implementation within their communities for both staff and residents alike. implications for policy and practice will be discussed. understanding processes needed to successfully implement pal cards in nursing homes. megan kelley , miranda kunkel , reese moore , kamryn kasler , lexi talmage , alexandra heppner kimberly van haitsma , and katherine abbott , 1. miami university, oxford, ohio, united states, 2. pennsylvania state university, university park, pennsylvania, united states background: the cfir process domain can be used to evaluate practices that are associated with successful or un- successful implementation. the purpose of this study was to understand the processes that led to successful implementa- tion of the pal card qip during the height of the pandemic from the provider champion’s perspective