Exploring�the�innovative�pathways�of�chinese� traditional�culture`s�foreign�communication�through� `domestic�games�going�abroad`:�a�case�study�of� genshin�impact�

HIGHLIGHTS

• who: Chinese traditional culture is et al. from the of Journalism, Normal UniversityHunan, China have published the paper: ExploringufffdtheufffdInnovativeufffdPathwaysufffdofufffdChineseufffd TraditionalufffdCulture`sufffdForeignufffdCommunicationufffdthroughufffd `DomesticufffdGamesufffdGoingufffdAbroad`:ufffdAufffdCaseufffdStudyufffdofufffd GenshinufffdImpactufffd, in the Journal: (JOURNAL)
• what: Through a detailed analysis of its crosscultural communication strategy, the paper aims to provide valuable insights and recommendations for the promotion of Chinese traditional culture abroad.
• future: Henry Jenkins` concept of participatory culture has opened up a new perspective for the study of fan culture which has extended to the impact of participatory culture on the traditional media industr .

SUMMARY

 



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