HIGHLIGHTS
SUMMARY
The travel approaches of the pre-pandemic period demonstrated that the innovation of virtual tourism experiences was growing in popularity; one of the streamlined technologies of virtual tourism is the ‘metaverse`. Simultaneously, the tourism industry is enthusiastic in exploring the way of using the metaverse for creating virtual hospitality and tourism experiences, products, and services for sending value to their consumers. Tourists` behavior is changing by using 3 of 19 a smart tourism system to search for information for planning their travel and using the VR of the metaverse to simulate the tourism experience . . .
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