HIGHLIGHTS
- who: Amfiteatru Economic from the Tomas Bata University in Zlu00edn, Zlu00edn have published the article: Template EN Multiple authors, in the Journal: (JOURNAL)
- what: The aim of the study is to examine the differences in the use of the marketing tools in the management of small and medium-sized enterprises in the Visegru00e1d Group (V4) countries. Figure no. 1 presents the average answers of firms` owners and managers, for the three statements that the authors focus on.
- how: The results of the regression analysis are presented in Table no. 2 (Classic marketing communication . . .
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