HIGHLIGHTS
- who: Elok Nur Affah Al Akromi from the Department of Business Administration, Politeknik Negeri, East Kalimantan, Indonesia have published the research work: ANTECEDENTS OF PURCHASE DECISION OF VAPE USERS IN, in the Journal: (JOURNAL)
- what: The aim of this study was to analyze and prove the effect of perceived enjoyment social influence subjective norms personal gratification on the attitude of vape users in City.
SUMMARY
According to Octavia, there were 1.2 million registered vape users in 2018 increased to 83% in 2020, when registered vape users were 2.2 million . . .
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