HIGHLIGHTS
- who: Alireza Soltani et al. from the Howard Hughes Medical Institute and Department of Neurobiology, Stanford University School of Medicine, Stanford, California, United States of America, Division of have published the research work: A Range-Normalization Model of Context-Dependent Choice: A New Model and Evidence, in the Journal: (JOURNAL) of July/19,/2012
- what: To shed light on these mechanisms the authors design and perform a novel experiment to measure within-subject decoy effects. Introducing such a decoy results in an increased preference for the PLoS Computational Biology | www.ploscompbiol.org July 2012 | Volume . . .
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