A sense of commitment to activity on facebook: evidence from a web-based paradigm

HIGHLIGHTS

  • who: Chiara Brozzo and John Michael from the University of Barcelona, Barcelona, Spain, University of Milan, Milan, Italy have published the paper: A sense of commitment to activity on Facebook: Evidence from a web-based paradigm, in the Journal: PLOS ONE of 19/04/2022
  • what: This study was designed to test whether actions on Facebook such as commenting on others` posts can create a sense of commitment to continue performing similar actions in the future. The authors sought to illuminate the activity of reacting to other Facebook users` posts by drawing upon the theoretical . . .

     

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