An analysis of the consumer preferences on cash and digital payments

HIGHLIGHTS

  • What: With a focus on both qualitative and quantitative research methodologies this study seeks to uncover the underlying factors that influence purchasing decisions including brand loyalty social trends and technological advancements. By analyzing data collected from a diverse range of demographics the authors aim to provide valuable insights into consumer psychology and preferences ultimately contributing to a deeper understanding of market trends.
  • Who: Dell from the Research Scholar, Ranchi University, Ranchi have published the research work: International Journal for Multidisciplinary Research (IJFMR), in the Journal: (JOURNAL)
  • Future: The analysis illuminates the essential role . . .

     

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