HIGHLIGHTS
- who: Irene Mussio from the Methods: We conduct a field experiment in conjunction with University Health Services, targeting undergraduate have published the paper: An (un)healthy social dilemma: a normative messaging field experiment with flu vaccinations, in the Journal: (JOURNAL)
- what: This study provides evidence that there is a pro-social component that is relevant in individual vaccination decisions which should be accounted for when designing vaccination campaigns. The authors examine whether emphasizing each benefit of the vaccine (in terms of a reduction in risk) influences the decision to get vaccinated. The authors focus on . . .
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