HIGHLIGHTS
- who: Evgenii Konnikov et al. from the Graduate School of Industrial Economics, Peter the Great StPetersburg Polytechnic University have published the Article: Analyzing Natural Digital Information in the Context of Market Research, in the Journal: Information 2021, 387 of /2021/
- what: The aim of this study is to describe the unique methodological properties of market research based on information. To achieve this aim this study analyzes the theoretical basis in the field of NDI research defines the categories of NDI and sources of its formation describes the key properties of NDI determines its advantages in . . .
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