Applying persuasive techniques in an online learning environment: a mixed-method study

HIGHLIGHTS

  • who: Krishnamoorthy & Merchant from the San Francisco State University, San Francisco, CA, USA have published the research: Applying persuasive techniques in an online learning environment: A mixed-method study, in the Journal: (JOURNAL)
  • what: Through this mixed-method study the authors aim to identify the most widely used persuasive design techniques the challenges limiting their applications and their implications. To suggesting the 23 design principles, this model provides details on how each of the components can be implemented for WBL . Impact of Applying PD in Education Several research studies were conducted to evaluate the efficacy . . .

     

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