HIGHLIGHTS
- who: Gen-Z and colleagues from the Abstrak: Penelitian ini dilakukan dengan tujuan untuk mengetahui apakah di Indonesia have published the Article: Available online at http://journal.ipb.ac.id/index.php/ijbe INTENTION TO REPURCHASE GREEN PRODUCTS?, in the Journal: Indonesian Journal of Business and Entrepreneurship Vol. 8 No. 3, September 2022 of 18/05/2022
- what: The study was conducted using a survey method of 160 respondents in Indonesia and analyzed using SmartPLS. This study is intended primarily for Indonesian consumers of the Z generation. The survey approach was used to collect primary . . .
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