HIGHLIGHTS
- who: Yuliia Nesteriak and colleagues from the Taras Shevchenko National University of Kyiv, Ukraine have published the research: Business Models of Local and Hyperlocal Media During Local Mass Media Reforms in Ukraine, in the Journal: (JOURNAL) of October/16,/2020
- what: The research into the key services resources information processes and flows expenditure structure and revenue sources reveal that an effective business model for Ukrainian media aims to combine business values with consumers` values and needs. The study used several methods aimed at data collection, namely scientific observation, monitoring and expert questioning. Within the framework . . .
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