Challenges and opportunities of e-commerce in the african market: a case analysis of amazon.com

HIGHLIGHTS

  • What: Despite the broad analysis of e-commerce adoption in developing countries, most of the analysis focused on developed countries.
  • Who: Dada Lemi [NCA South Sudan] from the Graduate faculty of Business Administration, University of the People, Pasadena, California, USA have published the Article: International Journal for Multidisciplinary Research (IJFMR), in the Journal: (JOURNAL)

SUMMARY

    Volume 6, Issue 6, November-December 2024 Volume 6, Issue 6, November-December 2024 consumers now look up to e-commerce to access a variety of innovative and competitive services and products from all over the . . .

     

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