Coping with high advertising exposure: a source-monitoring perspective

HIGHLIGHTS

  • who: Raoul Bell from the The sample consisted of , participants (, of whom were female) who were recruited on campus at Heinrich Heine University Du00fcsseldorf before the , pandemicTheir age ranged from , to , years with a mean age of , (SD=4). Participants were seated individually in one of two sound-proof chambers. Upon arrival, participants were alternately assigned to the low-advertising-exposure condition (n=47) or to the high-advertising-exposure condition (n=46). With a total sample size of N=93, u03b1=0.05, and , statements in the memory test, it was possible to detect effects of . . .

     

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