Copyright © 2021 the author

HIGHLIGHTS

  • who: Tohir Zuhdi from the (UNIVERSITY) have published the research: Copyright © 2021 The Author, in the Journal: (JOURNAL)
  • what: The aim of this research is to determine how the effect of a price product quality and also service quality on customer loyalty.

SUMMARY

    Abstrak Tujuan dilakukan penelitianini untukmengetahui bagaimana pengaruh dari suatu harga, kualitas produk, dan juga kualitas layanan terhadap loyalitas pelanggan.Dengan menggunakan metode penelitian desain survei secara crossectional. Kesimpulan dari penelitian ini adalah pentingnya menjaga kualitas produk dan layanan yang baik, agar mendapatkan penilaian konsumen yang baik, selain itu . . .

     

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