HIGHLIGHTS
- who: Data Analytics Methodological Innovations and collaborators from the SchoolUniversity of Aberdeen, Aberdeen, QY, UK have published the paper: COVID‐19 Pandemic in the New Era of Big Data Analytics: Methodological Innovations and Future Research Directions, in the Journal: (JOURNAL)
- what: In this Methodology Corner the authors present a review of the in studying big and how they can be better utilized to examine contemporary organizational issues. The authors provide insights on methods in descriptive/diagnostic predictive and prescriptive and how they can be leveraged to study ‘black swan' events such as the COVID-19 . . .
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