HIGHLIGHTS
- who: C. Michael Hall and Kimberley J. Wood from the Department of Management, Marketing and Entrepreneurship, University of Canterbury, Geography Research Unit, University of Oulu, Oulu, Finland have published the article: Demarketing Tourism for Sustainability: Degrowing Tourism or Moving the Deckchairs on the Titanic?, in the Journal: Sustainability 2021, 13, 1585. of /2021/
- what: The paper provides an overview of the various ways in which demarketing has been applied in a context and assesses the relative value of demarketing as a means of contributing to and It is argued that demarketing can make a substantial . . .
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