Development and validation of the alcohol message perceived effectiveness scale

HIGHLIGHTS

  • who: Michelle I. Jongenelis from the Melbourne School The University Stirling, Stirling, UK have published the paper: Development and validation of the Alcohol Message Perceived Effectiveness Scale, in the Journal: Scientific Reports Scientific Reports
  • what: This study aimed to develop and psychometrically evaluate a measure of PME (the AMPES) for messages promoting engagement in PBSs. Limitations and strengths This study had several limitations.
  • how: The study was conducted in accordance with relevant guidelines and regulations.
  • future: Future research could include samples generated via other means.

SUMMARY

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