Does help-seeking message content impact online charitable behavior? a qualitative comparative analysis based on 40 waterdrop projects

HIGHLIGHTS

  • who: Yanzhi Liu and collaborators from the College of Public Management, Northwest University, Xi`an, China have published the article: Does Help-Seeking Message Content Impact Online Charitable Behavior? A Qualitative Comparative Analysis Based on 40 Waterdrop Projects, in the Journal: Sustainability 2023, 1094 of /2023/
  • what: Based on the above analysis, this study aims to introduce a qualitative comparative analysis (QCA) approach with the basic assumptions of equifinality, causal asymmetry, and multiple conjunctural causations and explore the impact of help-seeking message content on online charitable behavior from a configurational perspective. The first step . . .

     

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