HIGHLIGHTS
- who: ufeffShuaiufeff ufeffHuangufeff et al. from the Chengdu University, China have published the Article: E-commerce platform financing versus trade credit financing: Financing mode selection for online retailer considering live-stream selling in China, in the Journal: (JOURNAL) of 10/01/2023
- what: The authors compare the profits of supply chain firms under different cases and obtain some important conclusions through theoretical and numerical analysis. More specifically, the authors focus on the following three questions: i. The authors investigate the e-commerce platform`s optimal live-stream investment and the retailer`s optimal ordering quantity . . .
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