Effects of cyber-security and trust issues on consumers’ intention to use e-commerce systems in rural south africa

HIGHLIGHTS

  • What: The study shows that participants have less confidence in e-commerce security mechanisms. The study was dominated by youth between the ages of 15 and 29, Regression analysis: Awareness of e-commerce technology A regression analysis was conducted to test if awareness of technologies affects their intention to purchase products and services online. Users of E-commerce Awareness - This study showed that lack of knowledge and understanding of e-commerce systems is not a significant factor affecting their intention to adopt and use e-commerce technologies. The aim of this study was to understand how cybersecurity . . .

     

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