HIGHLIGHTS
- who: Boukaya Lamia and Saoud Sahar from the (UNIVERSITY) have published the research work: Environmental attitude and ecological behavior: the key of climate change to win the sustainable development challenge, in the Journal: (JOURNAL)
- what: The aim of this article is to identify the determinants of the Moroccan consumer's ecological behavior by emphasizing.
- how: This mathematical method is based on the fuzzy subsets theory which allows creating a decision matrix based on fuzzy operators. This paper the authors proposed a model for describing the process of ecological transition in Morocco.
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