Governing artificial intelligence in the media and communications sector

HIGHLIGHTS

SUMMARY

    Since 2018 several European policy efforts have aimed to incorporate ethics principles and European fundamental rights into the governance of artificial_intelligence (AI) (Floridi et_al, 2018; Hagendorff, 2020). Research has also revealed potential and actual harms, biases and discrimination (see, e_g, Hintz et_al, 2019; Eubanks, 2018). Developments like AI-driven recommender systems in digital media have helped spread online disinformation, and have been implicated in the radicalisation and polarisation of societies, partly due to their advertising-driven preference for arousing emotional and controversial content (Coalition to Fight Digital Deception, 2021; Hagey and amp; Horwitz, 2021 . . .

     

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