Impact of social influence on users` continuance intention toward sports and fitness applications

HIGHLIGHTS

  • who: Nian Du from the RMIT, Vietnam Zhejiang Gongshang, China have published the research: Impact of social influence on users` continuance intention toward sports and fitness applications, in the Journal: (JOURNAL)
  • what: The operation of websites has evolved in today`s Web 2.0 era, and social media communities serve as the primary focus of development . The aim of this study is to explore the underlying process of the relationship between SI and users` CI toward sports and fitness applications. The skewness and kurtosis for all constructs in the study show an adequate range of . . .

     

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