HIGHLIGHTS
SUMMARY
The green innovation strategy of firms mainly includes green product innovation, green service innovation, green process innovation, and green logistics innovation. Regarding the close correlation between green innovation strategy and the performance of circular supply chain in solving environmental issues, clarifying the relationship between green product innovation, green process innovation, green logistics, green service innovation, and circular supply chain performance through empirical analysis and filling the gap in relevant research are necessary. This study can provide a new perspective for the research on the integration of green innovation and circular supply chain, deepen firms . . .
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