Influence of the characteristics of sports sharing economy services on intention of use: the mediating effect of consumer attitude and trust

HIGHLIGHTS

  • who: Sunjung Kim and Kyongmin Lee from the Department of Sport Industry, Korea National Sport University, Seoul, Korea have published the research work: Influence of the Characteristics of Sports Sharing Economy Services on Intention of Use: The Mediating Effect of Consumer Attitude and Trust, in the Journal: (JOURNAL) of 20/Dec/2020
  • what: In this study, a regression analysis was conducted on the influence of the characteristics of sports sharing economy services on use intention. This study has some limitations, including the following.
  • how: In this study the more consumers perceive that bikes . . .

     

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