HIGHLIGHTS
- who: Jeongah Kim and Wookjae Heo from the School of Health and Consumer Sciences, South Dakota State University, Brookings, SD, USA have published the paper: Interior Design with Consumersu2019 Perception about Art, Brand Image, and Sustainability, in the Journal: Sustainability 2021, 4557 of /2021/
- what: In this study the main research purpose was to determine whether artistic components of interior design in a store lead consumers to have different perceptions of the store. Based on the first research question this study explored whether the artistic displays at the show window around the furniture and around . . .
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