Issn : 2302-8912 pengaruh citra merek, kualitas produk, dan atmosfer

HIGHLIGHTS

  • who: DWIYANA from the Fakultas Ekonomi Bisnis Universitas Udayana (Unud), Bali, Indonesia have published the Article: ISSN : 2302-8912 PENGARUH CITRA MEREK, KUALITAS PRODUK, DAN ATMOSFER, in the Journal: (JOURNAL)
  • what: The aim of this study is to explain the effect of brand image product quality and store atmosphere on consumers` purposive sampling method with the number of samples used as many as 120 people.
  • how: The results showed that brand image product quality and store atmosphere had a positive and significant effect on customers` repurchase intentions. quality and store atmosphere so as . . .

     

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