HIGHLIGHTS
- who: Lei Xu and collaborators from the School of Management, Tianjin University of Technology, Tianjin, China have published the article: On Advertising Games and Spillover in Service Systems, in the Journal: (JOURNAL) of 22/07/2013
- what: In the following, the authors aim to analyze the equilibrium conditions of Boxed Pig game and how it deteriorates into Prisoner's dilemma game.
SUMMARY
Service providers adopt different advertising strategies in different market structures: a monopolistic service provider chooses the optimal advertising from its own perspective; in the oligopolistic market, however, service providers . . .
If you want to have access to all the content you need to log in!
Thanks :)
If you don't have an account, you can create one here.