Organizational innovation: validation of a multidimensional scale for micro and small businesses

HIGHLIGHTS

• What: The general objective of the study is to validate a scale for measuring the multiple possibilities for innovation in micro and small enterprises (MSEs) operating in the metropolitan region of Natal/RN. The authors propose a multidimensional innovation construct that is developed under a rigorous measurement approach (Sawhney et_al, 2006; Chen and amp; Sawhney, 2010; Silva and amp; Di Serio, 2017). Perspective, this study uses the understanding proposed by Sawhney et_al (2006, p 76), who define innovation at the organizational level as "the creation of substantial new value for customers and the company, creatively altering one . . .
  

   

  

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