HIGHLIGHTS
- who: Tom McClelland from the University of Cambridge, Cambridge, UK have published the article: Perceptual Motivation for Action, in the Journal: (JOURNAL)
- what: The authors focus on a kind of perceptual states that the authors call perceptual motivations that is perceptual experiences that plausibly motivate the authors to act such as itching perceptual salience and pain. The relevant motivational content is built into the perceptual state rather than belonging to some state or states associated with the perceptual experience. The model proposes that perceptual motivation be understood in terms of affordances automatically initiating performance of . . .
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