HIGHLIGHTS
- who: Ruihang Shen from the Northwestern University, Evanston, USA have published the research: Prediction Method of User Behavior Label Based on the BP Neural Network, in the Journal: Scientific Programming 0.7 of 29/08/2022
- what: In this paper the backpropagation neural network is introduced as an approach to analyze the data of user online behaviors and create labels for each user. The study introduced the backpropagation neural_network as a method for tagging users and achieving precision marketing.
- how: To test and verify the method in this paper the User Behavior Data . . .
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