HIGHLIGHTS
- who: Do Young Pyun from the Department of Physical Education, Chung-Ang, Seoul, South Korea, School of Sport, Exercise and Health Sciences, Loughborough, Loughborough, United Kingdom have published the research work: Relationship Between Team Identification and Consumption Behaviors: Using a Meta-Analysis, in the Journal: (JOURNAL)
- what: Although Gantz initiated the research endeavor on team identification and consumption behaviors among sport fans, Wann and his colleagues began developing systematic programs for the investigation purpose in the 1990`s (e_g, Wann and Branscombe, 1990, 1993; Wann et_al, 1999). In the current study, it would be safer . . .
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