HIGHLIGHTS
- who: u0130nfluencer marketing et al. from the Kalyoncu University, Faculty of Economics, Administrative and Social Sciences, Department of Business Administration, Havalimanu0131 Yolu KmGaziantep, Turkey have published the research: Research in Economics and Management www.scholink.org/ojs/index.php/rem The Effect of Influencer Marketu0131ng on Tendency, in the Journal: (JOURNAL)
- what: The aim of this Article is to analyze the impact of influencer on inclination and According to the model in Figure 1, the hypotheses created for the purpose of this research are as follows: H1: Influencer marketing affects trust positively. To test the . . .
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