Research on reputation evaluation of accounting firms from the perspective of internet public opinion

HIGHLIGHTS

  • who: Yantong Liu from the Smart Finance College, Linyi Vocational College, Linyi, China have published the research: Research on Reputation Evaluation of Accounting Firms from the Perspective of Internet Public Opinion, in the Journal: (JOURNAL) of April/30,/2019
  • what: In this paper, the entropy weight method is used to determine the weights of each index, and after standardizing and shifting the values of each index, the entropy value and information entropy difference of each index are calculated by using the relevant formula, and then the index layer weights and criterion layer weights are further . . .

     

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