HIGHLIGHTS
SUMMARY
The overall denotation meaning of the advertisement is, with the Full Shot and Extreme Long Shot shooting technique, Tokopedia wants to show the environmental background of the four main characters in the advertisement along with the expressions of the main characters so that when the public sees the advertisement the message conveyed can be received and well understood by the public. The next advertisement scene, the message conveyed is that Tokopedia is a solution to the problems faced by the community, this can be seen when the advertisement displays a depiction of Tokopedia`s . . .
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